Badvertising of the Day: Ashton Kutcher’s new $1.5 million spot for Popchips is styled like a commercial for a dating service, in which Kutcher plays four single guys looking for love. But not only is the ad, which Kutcher helped develop, tortuously unfunny, his Raj character is in brownface.
In one of many direct tweets to Kutcher’s Twitter handle attacking the spot, Raj says: “An actual Indian named Raj does not find @aplusk in brown face to be funny.”
[adweek]